IP Insights. Shape marks

A Coca-Cola bottle and a Rubik’s cube are examples of distinctive shape marks that Justyna Sitnikow describes in today’s IP Insights. Our weekly publications in the field of intellectual property cover the topic of trademarks – both conventional and unconventional. In previous editions, we discussed i.a. eco-marks, sound, position, multimedia, and pattern marks. This week, our expert focuses on shape marks.
 
Today’s edition explores the following topics:

• What are shape marks?
• What can a shape mark represent and protect?
• How to assess the distinctiveness of such signs?

We invite you to read the material! For more news from IP world please check our website next Thursday.

We invite you to read the other publications in the IP Insights series:

• (Eco) trademarks part I
• (Eco) trademarks part II
• (Eco) trademarks part III
• Unconventional marks
• Unconventional marks part II
• Position marks
• Color marks
• Pattern marks
• Multimedia marks
• Hologram marks
• Non-traditional trademarks and the extent of protection
• Family of marks
• Geographical indications. Introduction
• Geographical indications